AI Academy: for Leaders

AI Insights for Leaders & C-People

This session isn’t about learning some prompts or playing with shiny tools — it’s about understanding how AI is already reshaping how businesses grow, operate, and outperform. Maybe outperform your company as we speak. We’ll show you how AI can unlock value fast: from leaner operations to sharper marketing, better decisions, and stronger teams. And just as important — we’ll look at what happens when your competitors start moving faster, smarter, and cheaper… while your company stands still.

In this digital wave, it’s not just about adopting AI — it’s about what happens if you don’t.

Why this workshop?

AI is not just changing how we work — it’s changing what’s possible. For decision-makers, executives, and forward-thinking leaders, it’s no longer a question of if you’ll use AI, but how fast you’ll understand and act on it.

This workshop is built for people in leadership roles — CEOs, CMOs, COOs, Heads of Teams and Founders — who want to understand the deeper impact of AI on strategy, productivity, innovation, and risk.

What makes this different from our beginner training?

Whereas our beginner workshops are hands-on and tool-focused, this one is about mindset, direction and seeing the opportunity. It’s not about learning how to use ChatGPT. It’s about learning how to lead in an AI-powered world and make sure your company transforms fast. You thought social media was a challenge?

We’ll connect the dots between the tools and the big picture:

  • How AI transforms operations, hiring, and creative work (with examples & figures)
  • What your competitors are (probably) already doing — and how fast they’re doing it
  • Where your team’s productivity curve will bend (up or down)
  • How to spot low-risk, high-impact AI opportunities in your organisation
  • What not to do — and how to avoid the trap of shiny tools with no ROI

It’s no longer a question of if you’ll use AI, but how fast you’ll understand the importance AND act on it.

Who should attend?

This session is made for:

  • CEOs and Founders who want to stay ahead of the curve
  • CMOs and CCOs exploring AI’s impact on content, brand, and marketing
  • COOs and HR leads looking to rethink productivity and team output
  • Board members and advisors shaping strategy
  • Anyone making decisions about the future of work, value, and leadership


This workshop includes

  • An executive-level introduction to what’s happening now in AI
  • Market movements, competitor signals, and innovation accelerators
  • Case studies from tech, creative, and service industries
  • Exercises to help you assess AI-readiness in your company
  • Actionable frameworks to identify opportunity areas
  • A safe space for asking the real questions (no judgment, no jargon)
4 hours

Location & Format

  • Where: Antrepreneurs HQ, Brouwersvliet 24, 2000 Antwerp (or on-location/in-company)
  • Duration:
    • 15-min intake call before the workshop (per participant)
    • 1 half-day workshop of 4 hours (or custom format available)
  • Group size: Up to 4 participants per session (or private team sessions available)
  • Languages: English or Dutch

What you’ll leave with

  • A clear, strategic view of the AI landscape (without the buzzwords)
  • Decision-making tools to bring back to your company or boardroom
  • A better sense of where your business could go — and how fast
  • A printed AI Radar Canvas (yes, actual paper) to sketch out priorities and risks
  • Confidence to speak and lead with clarity in the age of AI

How to book?

We run these sessions on demand only — privately, in-house, or at our Antwerp HQ.

  • €1250 per session (excl. VAT) for the 4-hour group session (+ intake call or visit) - max 4 people
  • Custom in-company or team pricing available on request

Get in touch to plan a custom date or request a quote for your leadership team.

Contact Tom Claes – tom@antrepreneurs.be – +32 (0)479 99 60 45
Or drop by: Antrepreneurs HQ, Brouwersvliet 24, 2000 Antwerp — coffee’s on us

About the instructor (that's me ;-)

My name is Tom Claes — founder of Antrepreneurs, digital native & digital professional since the year 2000 (that sounded vintage already) and your guide for this workshop. I’ve spent the last few years helping people and teams make sense of tech, from innovation consulting, marketing tech implementations to coaching small businesses. 

Want to know more about my professional background? Feel free to check my Linkedin profile.

My focus? Cutting through the noise and showing how AI becomes a real strategic asset for your company — not just hype. I deliver practical, executive-ready insights that help leaders confidently explore and apply AI within the company, where it matters most: growth, efficiency, and competitive edge.

Frequently Asked Questions (FAQ)

Do I need technical expertise to join?
No. This session is designed for business leaders — not engineers. You’ll gain strategic insights without needing a technical background.

Will the session be recorded?
We don’t record to keep the discussion confidential and candid.

How soon can we apply what we learn?
Immediately. This workshop is built to fast-track action — with clear frameworks and practical examples. We'll explore the strategic areas where AI can create impact now, not next year.

What’s the real ROI of this session?
You’ll leave with clarity, direction, and a shortlist of high-impact opportunities tailored to your context — saving time, reducing friction, and identifying where AI can drive measurable business results. And, the potential impact on your current team(s)...

Is this session tailored to executive-level concerns?
Yes. We skip the buzzwords and focus on what matters to leadership: productivity gains, innovation levers, risk mitigation, and competitive pressure.

Can my team act on this without hiring a tech department?
Absolutely. This workshop is designed to show you how to start smart and lean — using accessible tools, small experiments, and internal resources to accelerate progress affordably. Entrepreneur or intrapreneur — we’ve got your back!

antrepreneurs founder tom claes

Tom Claes

Meet Tom – your AI trainer for this course and the founder of Antrepreneurs. With 20+ years in the digital world, he’s launched startups, built tools, lived in Colombia, and helped both local shops and Fortune 500s act smarter. He’s not a fan of fluff, loves practical solutions, and brings a backpack full of digital tricks. Expect real talk, useful insights, and a few laughs along the way. Let’s keep it smart, simple, and fun — because without that, it’s not business, it’s just busy-busywork.

See me on LinkedIn